MEET THE TEAM

Brought together through a shared passion for food & beverage, our team is multi-lingual and multi-national which creates a truly global culture. As sensory experts, we work on all sensory projects, where size doesn’t matter but quality does. With years of experience advising the largest food & beverage brands, our global sensory team is second to none!

Global Sensory Specialists

Amanda Wang GLOBAL SENSORY MANAGER

Amanda Wang

GLOBAL SENSORY MANAGER

Region: Global

Languages: Mandarin, English

MEET THE TEAM

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Amanda Wang Global Sensory Manager Region: APAC
Time Zone: GMT + 8
Languages: Mandarin, English
Qualifications: WSET Level 2 Wine Certification WSET Level 2 Spirit Certification I am the Global Sensory Manager from China, responsible for the Chinese market. My educational background is in Materials Science and Engineering. Prior to my role at FlavorActiV, I served as a raw material inspector in breweries and beverage companies, and also functioned as a trainer for a duration of four years. Since joining FlavorActiV in 2014, I have conducted numerous sensory training courses. My passion for sensory evaluation has led me to achieve the WSET Level 2 Wine Certification and undertake a Brewing course at Dumens Asia. Furthermore, in 2023, I successfully obtained the WSET Level 2 Spirit Certification. Outside of work, I have a penchant for travelling, and aspire to explore the globe with my children. .qa-section { width: 100%; background: #f5f5f5; padding: 60px 20px; font-family: inherit; font-size: inherit; } .qa-inner { max-width: 900px; margin: auto; } .section-title { text-align: center; letter-spacing: 4px; margin: 0 0 40px; font-weight: 600; font-family: inherit; font-size: 1.1rem; text-transform: uppercase; } .qa-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 25px; } .qa-item { background: #eee; border-radius: 15px; padding: 25px 20px; box-sizing: border-box; min-height: 120px; font-family: inherit; font-size: 1rem; } .qa-item h4 { font-size: 1rem; margin-bottom: 10px; font-weight: 600 !important; letter-spacing: 0.03em; font-family: inherit; text-transform: uppercase; color: #222; } .qa-item p { margin: 0; font-size: 0.9rem; color: #555; line-height: 1.5; } /* Responsive */ @media (max-width: 1024px) { .qa-grid { grid-template-columns: 1fr 1fr; gap: 20px; } .qa-section { padding: 40px 15px; } } @media (max-width: 768px) { .qa-grid { grid-template-columns: 1fr; gap: 15px; } .qa-section { padding: 30px 10px; } .section-title { font-size: 1rem; } .qa-item { min-height: auto; padding: 20px 15px; } .qa-item h4 { font-size: 1rem; } .qa-item p { font-size: 0.95rem; } } GET TO KNOW Amanda Wang

What's a common myth or misconception about sensory science you'd love to bust?

Sensory evaluation is just tasting some basic flavors, or that one person with strong tasting ability can represent everyone's opinion, this is not true.

If you could have any superpower, what would it be?

I wish I had the superpower of teleportation, because I love drinking beer and exploring beers from all around the world. If I could teleport, I would be able to travel to different places every day to enjoy beer.

What excites you most about your role at FlavorActiV?

It can provide customers with a comprehensive sensory evaluation solution.

What's one flavour that always sparks debate in sensory trainings?

Chlorine, many people are unable to identify this flavour.

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SWEET OR SAVOURY?

Savoury

WHAT'S YOUR GO TO DRINK?

Beer

EARLY BIRD OR NIGHT OWL?

Both

FAVOURITE SEASON?

Summer

FAVOURITE BOOK OR MOVIE?

Movie: Green Book

Back to Meet the Team

Leandro Fedele GLOBAL SENSORY MANAGER

Leandro Fedele

GLOBAL SENSORY MANAGER

Region: EMEA

Languages: Portuguese, Spanish, English

Leandro Fedele is a Sensory Specialist with over 10 years in the food and beverage industry, focusing on the field since 2017. Passionate about food and beverage sensory since 2003, he is a Coffee Specialist with multiple Specialty Coffee Association and other certifications and has recently begun wine studies with WSET. He has worked with breweries across the Americas and the EMEA region, supporting sensory panels, freshness, and bitterness projects. Leandro also teaches Beer Sensory in the Postgraduate Beer Sommelier programme at the Escola Superior de Hotelaria e Turismo do Politécnico do Porto.

Nicola Zheng GLOBAL SENSORY MANAGER

Nicola Zheng

GLOBAL SENSORY MANAGER

Region: APAC

Languages: Mandarin

MEET THE TEAM

Nicola Zheng Global Sensory Manager Region: APAC
Time Zone: GMT + 8
Languages: Mandarin, English
Qualifications: Bachelor’s degree from Shaanxi University of Traditional Chinese Medicine Prior to joining FlavorActiV, my professional journey was enriched with experience in both the pharmaceutical and food industries, where I held responsibilities in quality management and training. I joined FlavorActiv in 2018, as the Global Sensory Manager for Greater China. I provide professional training and support for my customers, and have a lot of sensory and training experience in soft drinks, water, tea, and dairy. Outside of work, I like baking and cooking. These hobbies not only provide a welcome break from my work routine but also allow me to explore new flavours and techniques, which often find their way back into my professional life, enhancing my ability to understand and appreciate the intricacies of taste and sensory experiences. .qa-section { width: 100%; background: #f5f5f5; padding: 60px 20px; font-family: inherit; font-size: inherit; } .qa-inner { max-width: 900px; margin: auto; } .section-title { text-align: center; letter-spacing: 4px; margin: 0 0 40px; font-weight: 600; font-family: inherit; font-size: 1.1rem; text-transform: uppercase; } .qa-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 25px; } .qa-item { background: #eee; border-radius: 15px; padding: 25px 20px; box-sizing: border-box; min-height: 120px; font-family: inherit; font-size: 1rem; } .qa-item h4 { font-size: 1rem; margin-bottom: 10px; font-weight: 600 !important; letter-spacing: 0.03em; font-family: inherit; text-transform: uppercase; color: #222; } .qa-item p { margin: 0; font-size: 0.9rem; color: #555; line-height: 1.5; } /* Responsive */ @media (max-width: 1024px) { .qa-grid { grid-template-columns: 1fr 1fr; gap: 20px; } .qa-section { padding: 40px 15px; } } @media (max-width: 768px) { .qa-grid { grid-template-columns: 1fr; gap: 15px; } .qa-section { padding: 30px 10px; } .section-title { font-size: 1rem; } .qa-item { min-height: auto; padding: 20px 15px; } .qa-item h4 { font-size: 1rem; } .qa-item p { font-size: 0.95rem; } } GET TO KNOW Nicola Zheng

What excited you most about your role at FlavorActiV?

What excites me most is the chance to work with such a diverse range of food and beverage companies. It’s a constant learning experience.

What's something people might be excited to know about you?

That I once dreamed of being a dancer—before I ended up in sensory science.

If you could have any superpower, what would it be?

The ability to make delicious food.

Which sector do you most enjoy working in, and why?

I most enjoy working in the food and dairy sector.