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We’re excited to share that Michael Conlin, Global Sensory Manager at FlavorActiv, and ISBT member, will be presenting at BevTech 2025, hosted by the International Society of Beverage Technologists (ISBT). The event will take place in Nevada, bringing together leaders and innovators from across the global beverage industry.

BevTech 2025
BevTech is ISBT’s flagship annual meeting, drawing technical professionals, scientists, and thought leaders from all corners of the beverage world. The event offers three days of technical presentations, networking, and collaboration on the latest industry challenges and innovations. With tracks spanning quality, sustainability, packaging, and flavor science, BevTech 2025 promises to be a hub of inspiration and forward-thinking.

FlavorActiV at BevTech: The Integration of Human Panels and Instrumentation in Sensory Science
In his talk, Michael will explore how cutting-edge analytical tools can be harmonized with the irreplaceable insights of trained human sensory panels. This integrated approach enhances quality control, supports consistent product development, and bridges the gap between scientific measurement and real-world perception.

As sensory science evolves, the synergy between human and machine is becoming increasingly vital. Michael will share insights from FlavorActiv’s global sensory programs and how this integration is reshaping best practices across the beverage sector.
Michael will be speaking on Monday, May 6, you will find him from 3:30 PM to 5:00 PM, as part of the Quality Technical Committee sessions.

We’re proud to see Michael representing FlavorActiv on this stage and contributing to the future of sensory excellence in beverages.
If you’re attending BevTech this year, don’t miss his session!