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The Phenylacetaldehyde Flavour Standard from FlavorActiV is a GMP-certified sensory reference that helps brewers and quality professionals detect early signs of beer staling and oxidation.
Phenylacetaldehyde is a key ageing compound that imparts sherry-like, honey, or floral notes — often signalling the loss of freshness in beer.
Training with this flavour standard helps sensory panels build confidence in identifying oxidation faults and ensures consistent beer quality across production and packaging.
We ship globally – shipping costs may apply depending on your region
Minimum Order: £275
WHAT IS PHENYLACETALDEHYDE FLAVOUR?
Phenylacetaldehyde is an aromatic aldehyde that develops naturally during beer ageing and oxidation. It’s recognised for its distinctive sweet, honey-like aroma and sherry-style flavour.
Common aroma and taste notes:
While desirable in aged wines, phenylacetaldehyde is undesirable in fresh beer, where it indicates staling.
WHAT CAUSES PHENYLACETALDEHYDE OFF-FLAVOUR IN BEER?
Phenylacetaldehyde can form through several pathways, often related to oxidation or fermentation conditions:
When uncontrolled, Phenylacetaldehyde is a marker of beer staling and a sign of reduced product quality.
USING THE PHENYLACETALDEHYDE FLAVOUR STANDARD FOR SENSORY TRAINING
The FlavorActiV Phenylacetaldehyde Flavour Standard is designed for professional sensory training in breweries, beverage laboratories, and educational settings.
How it’s used:
This process helps tasters build confidence in recognising oxidation-related flavour shifts and distinguishing fresh vs. stale beer characteristics.
HOW TO RECOGNISE PHENYLACETALDEHYDE FLAVOUR: SENSORY TERMS
When assessing beer with the Phenylacetaldehyde Flavour Standard, look for these key sensory descriptors:
In fresh beer, these characteristics should be absent or minimal. Detecting them early helps brewers take corrective action before releasing the product.
WHAT ARE THE PROFESSIONAL APPLICATIONS OF THE PHENYLACETALDEHYDE FLAVOUR STANDARD?
The Phenylacetaldehyde Flavour Standard is widely used across the brewing industry for:
OTHER INFORMATION
Recommended flavour standard / sensory reference standard of: American Society of Brewing Chemists (ASBC) and the European Brewing Chemists (EBC)
Master the art of beer sensory analysis with the Phenylacetaldehyde Flavour Standard and ensure your products deliver the freshness and quality your customers expect.
FlavorActiV GMP Flavour Standards
Only Pharmaceutical Quality GMP Flavour Standards provide sufficient quality for professional sensory panels to train and validate with.
We produce encapsulated GMP (Pharmaceutical Good Manufacturing Practice) Flavour Standards that are safe to both smell and drink. The compounds within our capsules impart the aroma, taste and mouthfeel of a specific defect or positive flavour into a beverage for the purposes of taster training, calibration and quality control.
Our individual flavour GMP Flavour Standards are sold by flavour, each flavour pack contains 5 capsules, each separately blister packaged. Our sensory kits contain a mixture of flavours, each separately blister packaged, read the product description for flavour details.
We ship globally, and have over 20 years of experience at it. Our GMP Pharmaceutical Flavour Standards are produced to the highest standards, and as such, their shelf-life is strong and their quality consistent.
FlavorActiV’s flavour centre is the world’s only pharmaceutically run facility dedicated to the production of flavour reference standards. The Flavour Centre is a state-of-the-art facility housed within the campus of world-renowned Quay Pharma near Liverpool in the U.K.
The Flavour Centre was designed by FlavorActiV from the ground up at the direct request of global customers as they looked to move away from inferior food grade ‘certified flavour standards’ to GMP Pharma, a standard that ensures safe, stable, traceable, consistent and long shelf-life products.
All FlavorActiV’s industry-leading encapsulated flavour standards are manufactured following GMP at our Flavour Centre. All aspects of manufacture are overseen by Quay Pharma who are audited by the U.S. Food and Drug Administration (FDA) and the U.K. Medicines and Healthcare Products Regulatory agency (MHRA). We also welcome customer audits.
Only FlavorActiV GMP flavour standard capsules bear our mark of authenticity.
We brand each of our capsules so that our customers know they’re getting the Pharmaceutical GMP Quality that only FlavorActiV provide.
Industry leading packaging and shelf-life
FlavorActiV flavour standards are blister packaged, which extends shelf-life and protects capsules from potential contamination. The average shelf-life of FlavorActiV flavour standards is 18 months to 4 years, depending on the flavour compounds.
We will never ship in pots or plastic packaging, here’s why…
Blister packaging protects capsules from the environment until they are ready for use. Blister packaging greatly reduces the amount of headspace for possible flavour escape. As each capsule individually blister packaged, making use of one capsule still leaves all others protected. FlavorActiV Flavour Standard packaging is 100% recyclable, as opposed to polypropylene which is not widely recycled.
Pots are semi-porous, they allow molecules to pass through and flavour to be lost, their significant headspace also adds to substantial flavour escape as a gas, even when using just one capsule all those remaining in the pot are exposed.
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